Pivoting as an Entrepreneur

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by | Last updated Feb 12, 2024 | Business

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Making mistakes? Join the club! As entrepreneurs, even those passionate about delivering top-notch service, we trip and tumble. But before self-doubt turns that misstep into a mountain, take a deep breath and refocus.

Remember, mistakes are often springboards for powerful pivots and incredible growth.

Pivot, Don’t Panic:

  • Express it out: Grab your journal, let emotions flow, and write until you feel lighter. End with positive affirmations. You’ve got this!
  • Move your body: Take a long walk, hit the gym, or unleash your energy through movement. Fresh air and endorphins work wonders.
  • Talk it out: Share with a trusted friend, listen to a calming podcast, or simply walk and listen to music. Sometimes, just needing an ear can shift your perspective.

Boundaries: Your Secret Weapon:

  • Learn the lesson: Every stumble offers a chance to grow. What can you take away from this experience?
  • Set boundaries: Protect your time and energy. Delegate tasks you dislike, and focus on what truly lights you up. Boundaries empower you to build a business and life you love.

Self-Care: The Unsung Hero:

  • Ditch perfectionism: It’s okay to have a bad day, make mistakes, or crave rest. Perfection is a mirage; embrace progress and self-compassion.
  • Fuel your mind and body: Prioritize at least an hour of “you time” daily, even if it’s just a simple walk or reading a few pages. You deserve it!

My Pivot Journey:

When I started in 2014, I was an all-work, no-play entrepreneur. Hair in a bun, sleep-deprived, and pushing myself to the limit. My well-being suffered, and let me tell you, it wasn’t a recipe for success.

Learning to prioritize self-care wasn’t just about feeling good; it was essential for running a thriving business. My mindset shifted from “prove myself” to “build a sustainable, joyful path.”

That’s why I now emphasize self-care alongside brand building. Entrepreneurship throws challenges, but by embracing our shortcomings, learning from them, and nurturing ourselves, we can pivot not just from mistakes, but towards a fulfilling and successful journey.

Remember: It’s about progress, not perfection. Take it one day at a time, learn, pivot, and grow.

Ready to unlock your true potential? Connect with me and let’s build something amazing, together.

Whenever you’re ready, here are three ways I can help you:

1. Authority Builder: Ready to become the go-to expert in your field? We’ll create and distribute engaging content across platforms, manage your social media, and nurture your email list, allowing you to focus on serving clients while we build your online authority.

2. Local Visibility: Want to dominate local search and attract nearby clients? We’ll optimize your online presence, master your Google Business Profile, and implement a local content strategy that establishes you as the premier wellness provider in your community.

3. Growth Accelerator: Need focused guidance on a specific goal? In this one-hour session, we’ll create a 3-step action plan tailored to your chosen marketing objective, with follow-up support to ensure successful implementation.

Written by Rita Suzanne

Rita Suzanne is a marketing strategist for health and wellness professionals with over ten years of experience. A mom of four teenagers. Podcaster, weightlifter, adventurer. Are you ready to grow your business with a balanced approach to marketing that combines local and online visibility? Learn more on how to work with Rita.